Thursday, 7 August 2014

SEO, Google And Encryption. Let The Rush For HTTPS Begin

You hear that sound? It's the sound of thousands of SEO marketers rushing to encrypt their sites to HTTPS. If you are an SEO, expect a call from your customer wanting the latest and greatest Google ranking signals. Encryption. Do not worry the NSA and all other high-tech companies in the world still taking hold data such as surface mining for coal.


Outside of the obvious range benefit Google, there are some tangible benefits in the encrypted path. Defend against what is known as man-in-the-middle, and offer the privacy of visitor’s counters. Yes, just because you will not mean the encrypted NSA stopped sucking up data. Let's be realistic at this point. You are receiving a reward perception, not reality-based.

Google has really been running the experiment, and giving insurance a little nudge in departments rated websites. A 'bit of a shove' can equal serious conversions and sales. Google Trend Analysts Zineb Ait Bahajji and Gary Illyes explained through a blog that the signal encryption classification will be small for now.

In recent months we have been running tests given if sites use secure encrypted connections as a signal in our ranking algorithms in this category. We have seen positive results, so we are starting to use HTTPS as a ranking signal. For now it's just a sign that affects less than 1 percent of global queries, and carry less weight than other signals, such as high content of lightweight quality - as we give webmasters time to switch to HTTPS. But over time, we may decide to strengthen it, because we would like to encourage all website owners to switch from HTTP to HTTPS to keep everyone safe on the web.

Translation, the signal is smooth to give webmasters time to upgrade the security of their sites and change the HTTPS protocol.


Most security companies are hailing the move. The goal of most companies is a push to be the default HTTPS web.

But there is a downside. The reason most companies have refused to encrypted sites is due to issues of cost and performance. If the change to a safe level is now a ranking signal, Google will have to respond to the speed signal. A lot of weight is given to the speed of your site. Encryption, in its current state, it does impact performance.

What will probably happen is a new cottage industry of companies that offer encryption speed. The sites will not want to be bogged down by times slower connection. Any push in the rankings due to the use of https will be quickly negated if the rate becomes a problem.

Mark Sparshott, an executive said this at Proofpoint Register. "I welcome Google's move to use HTTPS as a ranking signal and reduce those sites that are not Encrypt connections to visitors, but warn that the minimum capacity and Google are applying weighting may not be a sufficient deterrent to poor best practices on security. "

"Proofpoint Researchers have observed that most of the websites were slow to enforce the use of HTTPS because encryption is used to secure the connection to the web experience is anathema to the mantra of most services based slows anywhere where latency can drive visitors to a competitor service. As such some websites always an option for many years, but they do not default until recent times. "

In any case, the news is that HTTPS is a ranking signal. The run plugins and SSL certificates will be obscene in the coming weeks. Expect multiple guides to start popping up everywhere on how to protect your site and server.

Thursday, 24 July 2014

Best Option To Spent Your Vacations

Newcastle is a major tourist spot in Europe, situated on the north bank of the River Tyne. It is also considered as the best places to enjoy a happy holiday with your family and friends as this city has a lot of beautiful things for visitors. It was established as a Roman settlement centuries ago, so that is the main historic and cultural centers of Europe. The houses of the city are very good network of all types of transport system, together with connectivity and the entire major destinations in Europe. If you are planning to visit this city of London, there are several transportation systems in hand, but the trains from London to Newcastle are the best choice for your trip. There is frequent train service from London to Newcastle.


 
City guide of Newcastle

Newcastle is a beautiful place with many wonderful and amazing attractions for the visitor. This city is very interacting with tourists from different parts of the world and spends your memorable time. Here, visitors can find many attractions in the city that attracts visitors from around the world. Wallington Hall is attractions of the city and considered more beautiful place visited to learn more about the history of this city. The Discovery Museum is also important attractions in the city considered best museums in Europe and houses large collections from different periods of history. You can also visit one of the best parks in the city, specially made to attract the child's Jesmond Dene Park. This park has lots of interesting things for visitors to have fun with family and friends. Pool City is also one of the main attractions of the city, which is famous for its health clubs and sports complex where you can enjoy different types of games.

Hotels in Newcastle

   you can easily find accommodation to suit your budget, because the hotel industry in the city is well flourished. The hotels in the city are well known for the qualities of services, providing customers so if you are worried about the accommodation in the city, and then leave your worries aside and rapid plan to visit this amazing city.

London Newcastle train is the most convenient and economical to make your trip to this beautiful city way. Line is the high-speed train, starts regularly from London St, Pancras International station to Paris, Lille, Lyon, Brussels and other major European destinations. You can book tickets online direct from London to Newcastle in one click and you can avail of great deals facilities. So Book your train tickets online and explores your trip.

Are perfect regular visitors and tourist destiantion, Newcastle is also one of them to keep visiting this site and enjoy your holiday....

Thursday, 17 July 2014

Five Things To Remember When Designing Online Signup Forms



Design registration forms online

Few areas of website design are as interactive as registration forms, and when done right they can be a powerful way to gain email subscribers, account holders, customers and potential customers for your business. To help you make the most of their online forms, here are five simple things to keep in mind during the design process



1 - A call to action sexy


In a world of multiple digital screens and constant bombing, people's time is short, so before you spend a few minutes filling in the form, you must convince them to do so. Including a brief call to action just before the main body of how to register will allow launching what it has to offer and tell visitors what they will get by signing up

2 - Brevity

continuing the theme of time, your registration form must also be relatively short. The whole process should preferably take less than a minute, and it is important to remember that the long forms with many fields to fill can be a turnoff. If you have a variety of fields "optional" think long and hard about whether they are really necessary.
 
3 - Simple error messages

another thing that can lead to premature termination of the registration process is frustration. Make sure that if a user makes a mistake in filling the form that prevents its realization, which are then immediately said what the problem is and how to correct it

4 - Transparency and openness

many people are reluctant to share information online, and in order to convince them otherwise you will have to convince them that you can trust. You can do this by explicitly stating what should and should not do with your personal information. It is also important to make clear what kind of communication they will receive once you sign up.
 
5 - A touch of personality

Do not be afraid to let your colors shine through your registration form - doing so will help to reassure people who are dealing with a business run by real people, instead of a dataset guzzling soulless computer.

Sunday, 6 July 2014

Google 'Forgets' Publisher Articles As EU Takedowns Begin

Google has begun to break down the results of 'right to be forgotten' of power in Europe in May, with the BBC and The Guardian viewing items being removed from search engine next search.

The BBC and The Guardian reported that the parts have been removed from Google, as a column of Robert Peston discussing problems of bankers during the financial crisis of 2007. James Ball of The Guardian said that six of the newspaper articles have been removed from Google search.

Ball is calling editors to rebel against this, and has requested that the media established Twitter accounts that tweet links to articles that have been taken from Google.

Google started removing search results last week, following the European Court of Justice landmark "right to be forgotten" in power in May.

A Google spokesman told the Wall Street Journal at the time, "This week we are starting to take action on the requests we've received removals.

"This is a new process for us. Each application must be evaluated individually, and we are working as fast as possible to get through the queue."

Google did not seem very happy about the whole thing, and did not disclose further details about the process, which means that it is unclear the number of applications the company has received, or how many have been removed so far. If recent reports are to be believed, takedown requests have exceeded the level of 50000.
Bloomberg noted that, in addition to items from the BBC and The Guardian, the search engine has been removed interrnet a link to a Spanish newspaper that was subject to prosecution for Costeja Mario Gonzalez. A search of Gonzalez name now displays the text at the bottom of the page that says. "Some results may have been eliminated under the law of data protection in Europe"

"We are showing this ad in Europe when a user searches most of the names, not just the pages that have been affected by a withdrawal," Google said on its website.

In late May, Google began to offer EU citizens an online tool to fill if they want a removed from their search results link.

By submitting an application, Google said users will have to provide at least one type of photo identification, saying that the links will be removed only if the information is inaccurate, misleading or no longer relevant.

Wednesday, 2 July 2014

Newcastle Web Design & SEO Agency

Web Design

Our web design team Newcastle Onit Solutions does not address design ten a penny. Our fresh, forward thinking team of web designers has only one goal when it comes to your website - to hit the virtual socks off your competitors and give you the platform you need to make the impression that the most important aspiring to and existing customers.

Maintenance companies large and small around the Newcastle area, our web designers work their magic to create custom designs that work for you and provide an unparalleled online experience that keeps customers coming back again and again. Our smart designs tick all the boxes on the right to make sure you put your best face forward online.

SEO - Search Engine Optimization

Search Engines today and constantly changing their algorithms leave the best of us puzzled but as Newcastle's leading SEO agency that can help amplify your search visibility to grow your brand online.

Do not let your website get pushed to virtual abyss (aka page anywhere on 2) allow our specialists in search engine optimization dedicated hold the reins of your online campaign and make sense of the search engines and their goings. As Google SEO experts know how to talk 'unique', and effectively communicate with their customers, and during our 10 years in business we have acquired extensive experience in delivering results-driven campaigns.

Not to blow our own trumpet, but we have a success rate of 100% of the delivered page 1 rankings for our clients, and can help you reach those coveted spots with nothing less than perfection SEO.

Pay Per Click

Pay per click has to be a bottomless pit of money wasted your hard earned cents, with our management services you can turn paid search in pure profit.

PPC campaigns are based on the objective results of our game, and successfully turn those little clicks into tangible results. Using advanced techniques and a smattering of creativity, our guru’s make every bit of your budget is wisely used to deliver more conversions for your money. Every click counts and each gives you the power to find, reach and guide their target customers in the right direction.

Take place on the map with a full range of creative and results-oriented design and internet marketing strategies.

Tuesday, 24 June 2014

Mirror.Co.Uk, SEO Executive

Introduction Work

we are looking for a talented SEO executive with proven experience working for an agency or within the publishing industry to join our team, supporting the editorial team Mirror.co.uk.

Role Responsibility

The great opportunity has presented itself for a SEO Exec to join our team and support our editorial team to integrate best practices within the editorial teams to improve optimization and search traffic to Mirror.co.uk

we are looking for an executive with SEO experience, agency or the back of the house, who has a passion for digital marketing. Is expected to improve the levels of search traffic news, sports and other areas of Mirror.co.uk, to achieve the objectives of traffic and deliver daily SEO tasks in editorial boards, including attending conferences press and sending daily reports SEO. You will provide training for journalists and editors, and will advise on best practice techniques, while providing frequent progress reports to their wider team.

The ideal candidate

The ideal executive for this position candidate will SEO techniques and strategies that could improve day to day duties and, in turn, how best to deliver our objectives traffic with comfortable speed. It will monitor Web Analytics and Webmaster Tools on a daily basis and identify and report any potential problems idea and SEO. Developments are expected to develop best practices, content and SEO plans orientation and training for editorial staff.

To be considered for this position you must have proven experience and SEO is a highly secure, comfortable communicator working with senior stakeholders within the company. You should possess strong skills in digital marketing with a focus on SEO and will be comfortable working on the analysis, the use of web analytics or Omniture. This position requires an SEO Executive with a deeper understanding of social media, combined with a good knowledge of news and current affairs.

To be considered for this position, please apply now with your CV Original and fully complete profile!

Package Description

Circa £ 25.5K basic

Pension

25 days holiday

About the Company

Trinity Mirror plc is one of the largest multimedia publishers in the UK. We publish over 150 brands of newspapers, including the Mirror and the Daily Record, the flagship titles and leading regional and local market newspapers including the Liverpool Echo, Manchester Evening News and Newcastle Evening Chronicle. Digital growth is at the heart of the strategy of Trinity Mirror, in order to develop and maintain strong positions across print and digital channels.

Sunday, 15 June 2014

Studio Ten Sees Off The Competition With Quality SEO Newcastle

I'm here to give you instructions on how RSS Feeds can increase the accuracy of your website traffic. You may have heard of it, but I assure you are not using the full power of the tool. RSS Feeds are hot, and are advertising for acquiring their websites listed in Google within 2 to 3 times. What is an RSS feed? RSS stands for "Really Simple Syndication". Consider RSS as follows: Whenever an author who belongs to a union produces a flash that not only produce for nearby paper, all items rises in the news service and any document belonging to the union cans re- print. First, you need an RSS reader, an application that combines all the information in one place online.


You can download a free in public Once you have downloaded a reader, you can click on any topic that suits your needs, and simply those issues undoubtedly will be delivered directly to you.. Why could put RSS on my website? A feed could be considered as well. Take several media venues (Yahoo, MSN, CNN, ESPN, and FOX). RSS viewer could take each topic and explore the five ad sources and create an overview of the content. Now, you can write news stories and only have the versions that are always excited to your site right from the five news sources. Search engines are looking for fresh content and incursion sites. You're going to get out of bed by media stories minutes, if you have a Feed. These constantly modified each time a new story comes. Search engines will give you a high page rank you because you think your page is updated on regular basis.

How can I include my site? Rss tried it for the first time, and it took less than five full minutes. This is what it looks like: Bush Celebrates Launch of Shuttle (AP) NASA sends shuttle to space again after a long pause (Reuters) The shuttle Discovery blasts into orbit (AP) aging workhorse of NASA returns to space (AFP) NASA returns to flight as Discovery Reaches Orbit  As you can see, this is my first RSS feed. Most media stories within the last hour on the shuttle launch at the time outlined for me personally and my visitors to read. You know what? You need less than five full minutes, and instantly have a Feed. Why do I want one? They are dragging their website and updated content, then they are finding since in the ranking, if you are not providing quality. Its competitors have this information to create the free marketing of search engines are placing their first or second web page when users search for a particular keyword.

So how I can put RSS on my site? Now you can place an RSS feed on your website in three simple actions. * Step 1: Find issues that you are currently interested in (use Yahoo). When you see an orange RSS or XML as is generally the case above, you know that the item is not compatible with a source. Duplicate the URL of the web page. * Step 2: Visit http://www.feeddigest.com and enter the URL in consumption to produce a signal of two lines to your web page. You can also copy and insert the Web page of the rule if you know programming. * Step 3: Headlines, Head Insert - an element of internet - html mark-up and stick to the two or three line commands RSS Consume you provided. Take a look! His first RSS-FEED! Try yourself at this time, producing its first FEED in less than five minutes, FREE! The only way you can certainly learn about them is for you to take the first step!